I was blogging long before I discovered Helium. In fact, I only came across the site as a result of an Google advert on my blog.
Through the Helium discussion boards, it soon became apparent that we had several avid bloggers in our ranks, and before long we veterans where joined by an ever increasing army of keen writers.
Suddenly our articles were coming to life. We had photographs. We had colour, and a choice of fonts and sizes. The bland and clinical Helium presentation was replaced by something more visually attractive and user friendly.
One thing stayed the same. The quality of the articles remained extremely high.
A few weeks ago something changed. I was partly instrumental in this change of direction when I was 'tagged'. I had to provide a list of facts and create a pyramid effect by spreading the questionnaire throughout our blogging circle.
In no time at all there was a new kid on the block. On most of the sites, creative writing was replaced by another survey, in which we were all asked to provide 40 facts about ourselves.
Currently the sites are dominated by blog interviews. Add to this a new craze for downloading photos of zippers and dogs under the headings of Mute Monday, Toothless Tuesday, Wobbly Wednesday etc. No doubt this will soon be joined by ****ing Friday and ****ing Sunday!
So what went wrong? What happened to creative writing? Why do so many of our blogs look the same? What happened to individuality?
I'm starting a campaign for real blogs. I'll give it the acronym BBOB - Bring Back Our Blogs.
Let's get writing, and posting our own photographs. Let's get back to the age old tradition of story telling. Please.